As we have been consistently reporting, ‘Chennai Express has notched up a grand total of over Rs 220+ crore at the ticketing windows, and is still unstoppable. Fans of the uproarious family style masala entertainer now have been lapping up the film on the DTH platform as well.
From 25 September onwards, users of Dish TV were given the chance to watch the film ‘Chennai Express’ on TV.
Dish TV CEO Salil Kapoor in a statement said: “Shah Rukh Khan’s unique ability to connect with fans across all age groups and in all parts of the country worked as a huge catalyst in redefining the dynamics of movie viewing on movie-on-demand, and in achieving this breakthrough viewership.”
He even added that the sheer number of orders has broken the “largest number of orders for any single title” on the movie-on-demand platform.
“We look forward to building this synergy of entertainment with more such big titles from the superstar to delight our subscribers,” Kapoor added.
long Live SRK